Latest
27
Oct
From Shopify to Showroom: Bringing a Danish Camping Brand to the U.S.
Some weeks move slow. Others feel like everything finally starts to click.
This was one of those weeks.
For months,
2 min read
16
Oct
How I “Vibe-Coded” Our Email Signup System (with ChatGPT + Framer + ActiveCampaign)
I’m not a developer, but I built a fully custom ActiveCampaign signup system inside Framer using ChatGPT as my guide. Here’s how curiosity (and a little vibe-coding) turned into a working marketing stack.
3 min read
22
May
Why Our Partnership with All Pro Adventures Marks More Than Just a Milestone
When we first outlined Isabella’s entry into the U.S. market, we knew that success wouldn’t come from
2 min read
07
May
From Cold Calls to Airstream HQ: Documenting My First U.S. Sale for Isabella USA
Landed our first U.S. sale, visited Airstream HQ, and cold-called a local RV dealer to test-fit The Buddy. Here’s how we’re building in public.
1 min read
17
Apr
VLOG3: 3PL Hunting in America
Ever wonder how brands handle logistics? In this episode, I break down what a 3PL (Third Party Logistics provider) is,
21
Mar
Rebuilding Connections: My First Visit to nuCamp
This wasn’t just a factory tour. This was a meeting that’s been a long time coming.
2 min read
14
Mar
First VLOG!
The wait is over! In my latest YouTube video, I capture the entire experience—from receiving and unloading the Camp-let
1 min read
07
Mar
Selecting the Right 3PL for Isabella USA
The Why Behind Choosing a 3PL
When bringing Isabella to the U.S. market, one of the biggest logistical decisions
3 min read
26
Feb
Camp-let: The Compact Trailer That Expands Your Adventure
A Easy Way to Camp—Now in the U.S.
I’ve always appreciated smart design—especially when it makes
2 min read
21
Feb
My Visit to nuCamp – Why This Partnership Matters
Shared values, product alignment and real relationships matter in partnerships.
2 min read